Quality surfboards, refined by our small, independent team and priced for the everyday surfer. The Aloha PU SERIES is designed to excel in everything from waist-high beach breaks to solid overhead surf. Inspired by Aloha's heritage since 1978, an ode to decades of renowned professional team riders, shapers, world titles and Aloha spirit. Designed to deliver speed, control and perform in all types of waves. Premium materials... nothing unnecessary.